Hudson Rouge (Lincoln Motor Company)
Hudson Rouge serves as a marketing agency exclusive to Lincoln Motor Company USA and Lincoln Motor Company Canada. I was the sole content author for both the American and Canadian English websites and personally built and published all small and large website updates including comprehensive new vehicle launches and key sales campaigns for Lincoln Motor Company.
See below for the two websites I built/updated/managed web content for while at Hudson Rouge.
Lincoln USA
My personal responsibilities included regular website updates, new model launches, sales campaigns, and serving key American stakeholders and clients via regular team meetings. We utilized regimented workflow, scrum meetings, retrospectives, and clear, iterative project management. In this way, my team and I met strict deadlines relating to important new vehicle launches and key marketing campaigns. We became so efficient in our workflow that we actually saved the agency budget funding that was re-distributed back into the business.
Lincoln Canada
My personal responsibilities included regular website updates, new model launches, sales campaigns, and serving key Canadian stakeholders and clients via regular team meetings. We utilized regimented workflow, scum meetings, retrospectives, and clear, iterative project management. In this way, my team and I met strict deadlines relating to important new vehicle launches and key marketing campaigns. We became so efficient in our workflow that we actually saved the agency budget funding that was re-distributed back into the business.
Hudson Rouge Management Feedback
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Senior Project Manager